I’m spending the day with about 100 women who are talking about fashion this weekend. I’m just really happy I hem my pants!
Anum’s blog, SummerxSkin, has had one of its first brand activations, the event #SparkSessions,Canada’s first Fashion & Beauty Blogger Conference held in Toronto.
She and her compatriots, Marissa Anwar(@Chicdarling), Anjali Handa (@Anjali_Handa), Nicole Wilson (@DaintyGirl_TO), Jenny Jovanovic (@CrazyStyleLove), Melissa Grosser (@MelGrosser), Deanne Castro (@MyFashAvenue) and Elaine Atkins (@TOBeautyReviews) have put a ton of work into this weekend’s event and I’m stunned.
They’ve got title sponsors like Almay and Smart Set, speakers like Jeanne Beker… and there are croissants.
With over 150 attendees, the 2-day event was pulled together over the past three months. Held at Toronto’s CSI Coffee Pub (Bathurst location), the discussions on marketing, community building and the role of independent bloggers brought the industry’s challenges and opportunities to light.
Good going everyone, I hope you’re able to do this again soon.